From The Studio: Woodland Wonderland Invitation Featuring Wood, Silk and Moss
September 28, 2011 § Leave a comment
Ok, so a few weeks ago I got to toot my horn about being featured on the utterly fab blog Style Me Pretty, as part of a beautiful “Woodland Wonderland” inspiration shoot. I promised then that I would blog a bit about designing the Woodland Wonderland invite, and show a few more photos.
So today I’m keeping my promise!
Before I do that though, much thanks and many props to Corina from Corina V. Photography for the amazing photos, and I urge you to check out the whole shoot on Style Me Pretty to see the great work done by ALL the vendors involved!
Now, let’s go back…a few months ago I was approached by Corina (who used to be an invitation designer as well and who I was “nieghbours” with at a recent bridal show) about participating in this shoot, styled by the lovely Dawn and Alanna from Eph*ra Event Design. As you can imagine, there was no way I was turning them down, and I loved the concept of woodsy meets elegant. I always think that bringing together two things that don’t seem complementary is the most challenging and also the most rewarding kind of design.
I set out to do something that incorporated different materials, and a traditional “woodsy” palette with a twist. The first decision was to print on real Maple wood veneer (thin “slices” of wood that are adhered together), and I knew that I wanted to incorporate moss somehow as well. I originally was going to use a simple kraft paper box, but somehow it just wasn’t “right”. Then I decided to try the chocolate-coloured silk box and it immediately came together – the unlikely combo of true “forest” materials with an elegant natural silk. To jazz up the outside of the box, I used a matching green ribbon and made three wood veneer flowers to give a little “hint” at what was inside.
When it came to designing the invite itself, it was a big challenge. I knew that I wanted something that was more casual and rustic, but that still fit into the overall theme. I decided on mixing a more formal die-cut shape and a whimsical typeface (with a beautiful hand-written feel) with a simple layout – didn’t want to detract from the beautiful detail of the wood grain!
Tucked in the side pockets were the RSVP and accommodation cards – again, simple in nature, but with a bit of a woodsy touch – a bird and a rabbit. Corina said that she wanted to get a rabbit in there somewhere, so I made sure that I did my part, and I loved the sweet forest feel of the small illustrations.
I also put together menus, place cards and signage to match the invitation suite – again, all printed on wood veneer. Although we hadn’t actually discussed many of the final details before the shoot, it was amazing how everyone’s creations came together and just “fit”. The tablescapes were fabulous – much bolder than I expected, which was great, and the overall look was perfect.
Here’s a photo of the menus, at the fab place settings (LOVE the peacock feather chargers):
And because I can’t resist one last photo, just in case you don’t get a chance to see the whole shoot, the tablescape was beyond amazing (Dawn and Alanna you guys rock!):
It was an honour to work with these talented ladies, and it is always so fun when you are able to stretch creatively and do something that may not be for the average client, but hopefully inspires some couples out there to explore options they may not have previously considered.